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Wednesday, July 30 • 15:45 - 17:00
The ultimate enchantment: A Product whispers to Business and Product development teams (Raje Kailasam) LIMITED

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Limited Capacity seats available

Where is the idea for a product born? When does it become a narrative? A story? How does it make its journey into this world?

A song that Sir Paul McCartney wrote from him dreams; A machine, a cure, an app that was designed in a dream - Seems like these products spoke to their creators. Enchanted and filled them with passion; creativity; joy and urgency; and a need to make them a reality.



How would it be if your product spoke to you? Seducing you to make that precious idea in your mind a reality.



Join us to journey into the products life! To live in its persona. To perceive it with the highest regard. To treat it with compassion. And above all to position yourself as its creator and connect with it.

After walking you through real life story of how the concept of "product persona" was born, and its application, you will be given the opportunity to create "product personas" for ideas that want to flow from your mind; or products that you are currently working on.

Speakers
avatar for Raje Kailasam

Raje Kailasam

Agile Coach, Cognizant Technology Solutions
During the past couple of years, I have been blessed to have worked / interacted extensively with entrepreneurs, veterans, small business owners, healthcare professionals and spiritual seekers ; these interactions in turn inspired me to create the 5 Step-Presencing method (introspection, suspension, ukemi, retrospectives and moving forward), Agile Immersionists Method (A.I.M) and the concept of Product Persona for Agile coaching. | I... Read More →



Wednesday July 30, 2014 15:45 - 17:00
Osceola 1/2